All in the Alyce Family
Claudine Hamm, Alyce’s niece and Jean-Paul’s daughter, began holding fashion shows in the Alyce Showrooms at 6! She was modeling for Alyce at 13 and was a designer for the company at 20. She is now the company’s Creative Director, overseeing everything from design to advertising, and spends her time between Southern China, Chicago, and New York. Claudine says, “You need to excavate honest and natural feelings deep within yourself to create a collection that really matters to a variety of women. Fashion is created in the urgency of the moment; it should not be rehearsed, otherwise styles may appear ingenuous.”
40+ Years of Prom Dresses
Alyce Designs has been in business for over 40 years. That is incredible by today’s standards when it comes to fashion. They are like the mother of all fashion when it comes to prom dresses because they have been around longer than any other design house. You can feel confident about buying from a company that has had such longevity in the fashion industry.
Meeting the Designer Claudine
I met Claudine and I must admit she is not only beautiful, but she is an amazing individual. She travels the world over. She even has her pilots license! She is adventuresome, fearless, and bold and all these qualities translate into her fabulous designs. This new division of Claudine for Alyce Paris includes an array of exclusive patterns, unique fabrics, and exquisite details. This line is more couture than the other divisions and would be great for prom or other special events.
Revved up and Ready to Go with A Hint of Spice for Prom
The Claudine for Alyce Paris Collection is revved up and ready to go. Are you? A hint of spice and peek-a-boo designs are only a small sampling of this division. Feathers, lace, and bandeau tops are also incorporated, making this a must see collection. This is a prom collection that you want to see on the runway in full action. If you are looking for Sultry and Sexy Prom Dresses, look no further. You will knock them out at prom in these extraordinary designs and you will definitely stand out in the crowd. Don’t forget to accessorize your hot new prom dress with shoes, jewelry and a hand bag. Yes, a hand bag. Your date doesn’t want to hold your phone and lip gloss in his pocket. Do him a favor and get that fanciful clutch.